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Business Plan - Starting an Event Agency for Cultural and Social Events
Stržinek, Daniel ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
The agency will deal with organising social and cultural events providing gastronomical services and unusual experiences based on customers’ orders. The thesis is composed of two parts – theoretical and practical. The theoretical part focuses on the structure of the business plan, necessary analyses, sources of financing, and legal forms of business. The practical part comprises of knowledge gained from specialised literature and experience in this field. The conclusion involves a comprehensive choice of one most suitable option which is completed from a wide range of possibilities in separate chapters.
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ICT in Strategic Management of Companies
Nováková, Natália ; Mráček, Pavel (referee) ; Zich, Robert (advisor)
The subject of the diploma thesis is proposing the use of ICT in the implementation of a business strategy in the company M&P optik s.r.o.. The thesis examines key internal and external factors related to the implementation of the business strategy of the company, evaluates them, and proposes the specific implementation of ICT to achieve strategic objectives.
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IS/IT Support of Implementation of Business Strategy
Ondroušek, Martin ; Frýbová, Pavlína (referee) ; Zich, Robert (advisor)
The subject of this diploma thesis is proposing the use of IS/IT in the implementation of a business strategy in a geological company operating in a very specific market. The thesis examines key internal andexternal factors related to the implementation of business strategy of the company, evaluates them and proposes concrete implementation of IT/IS tools to support achievement of strategic goals.
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The Proposal for the Business Model Development for a Retailer Operating on the Local market
Hutník, Jakub ; Mráček, Pavel (referee) ; Bumberová, Veronika (advisor)
The master thesis is focused on the development of the business model of a retail unit operating in the cycling industry. The theoretical part deals with retail. strategic development, business model including analytical and research methods. The analytical part contains the identification of critical factors within the assessment of the current situation of the company in the context of the internal and external environment on the local market and the evaluation of the results of primary and secondary research. Based on the evaluation of the results of the analytical part, an extended business model will be developed following the goal of covering costs and bridging the seasonality of the cycling industry, including the calculation of design costs, financing and benefits arising from the development of the business model.
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Development of Business Model of Company
Kostka, Petr ; Chlebovský, Vít (referee) ; Zich, Robert (advisor)
Bakalářská práce se zaměřuje na návrh a rozvoj obchodního modelu. V teoretické části jsou vymezeny postupy a nástroje pro zhodnocení podniku. V analytické části jsou poznatky o současném stavu podniku a vnějšího okolí. Tyto poznatky jdou poté vyhodnoceny podle důležitosti a jsou podle nich formulovány návrhy na rozvoj podniku.
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